Bushra Burge

Bushra Burge has an extensive background in technology starting out as a financial database coder in the late 1990s working within insurance and investment banking, before having a career change and working in all aspects of entrepreneurial sustainable fashion businesses from digital to creative production in the 2000s (including help set up a successful consultancy advising mainstream brands) whilst completing 2 design degrees.

She was also course leader of Marketing at London College of Fashion while innovating wearable technology which lead to client work and winning a number of innovation grants. She is able to quickly mobilise high calibre, hybrid teams and use her solid science and technology background to systematically framework creative outcomes.

In particular, since 2015 she has been leading hybrid teams to conceptualise and craft award winning immersive stories integrating proprietary wearable technology with VR; embedded in striking aesthetics and demonstrated internationally to directly gain public insights. She also has a deep specialism in creating eco-ethical content and applying circular economy design with a recent experiential project highlighting plastic pollution. She is a passionate advocate of innovative digital craft and is a regular public speaker on this topic.

Awards and Publications

  • ​2019 Worth Grant Award
  • 2019 SXSW Shortlisted Style & Wearable Tech in the Interactive Innovation category
  • 2018 Wearsustain EU H2020 Award
  • 2016 Finalist at the New European Media awards

Publications and Press

  • Jul 19 Creation of an integrated multisensory wearable story using a considered eco-ethical design approach. British Computer Society.
  • Jun19 Tomorrow’s world explored in Festival talks and exhibits, Imperial College Press
  • Jun 19 Sky Report – The New Dimensions of Media : 5 Trends for the Future created by Futuremade
  • Jan 19 Featured in “Exploring Computational Materials for Fashion”, International Journal of Design
  • Dec 18 Thrive Issue, Brighton
  • Aug 18 Women in digital to share success stories at SheSays event, Brighton and Hove Local
  • Aug 18 London’s BB Studio- Taking Innovative Fashion to AnotherLevel, WTVOX
  • Jul 18 Costume Embedded Haptics with Virtual Reality for Immersive Storytelling, British Computer Society
  • Feb 18 Apparel Futures: Five Learnings from Five Futurists, Interlaced
  • Feb 18 Projection Map Dress, Tech Style News
  • Jun 17 Featured in New Directions in Mobile Media and Performance by Camille Baker
  • May 17 Interview: Bushra Burge creates interactive Floral Dress, Interlace
  • May 17 Pushing the Body’s Boundaries: Bodyhacking Conference 2017, Digital Trends