By Rukmini Glanard, EVP, Global Sales, Services and Marketing, Alcatel-Lucent Enterprise

Cloud computing featuredThe current crisis has changed the way we work. Some of these changes are fundamental and will become permanent. As a corporate organisation, our responsibility is, above all, to protect our employees and to support our partners and customers. 

During these challenging times, technology has been instrumental in enabling business continuity and in saving employees’ jobs, by enabling them to continue their daily activities despite very challenging conditions.

Cloud technology, in particular, is playing a key role in supporting enterprises. Since my career in technology started 22 years ago, I am fortunate to have witnessed the birth of cloud. I have worked with cloud solutions ever since. As my roles developed, cloud technology has been enhanced at an unbelievable pace. It is no surprise to me that is has become the defining factor in driving successful remote working models for enterprises.

Enterprise change

Technology is basically an ingredient for a recipe, the most important ingredient being people. Businesses select the right recipe to help them adapt to their own context. At the present time, enterprises are going through an unprecedented re-think of the way to work and the way to consume services. They are refocusing on the most important principles for them; these principles can change from one business to another. From an IT perspective, the choice is increasing towards cloud, as it can empower a flexible workforce and various topologies, from hybrid to full cloud.

Powerful technology, such as the cloud, should always be leveraged behind the scenes. Employees should not need to even think about it, but just know it is there to enable them to communicate securely, and to work efficiently anytime and from anywhere. The cloud helps businesses to provide a comprehensive toolkit to enable employees to do their job effectively from home, while maintaining an excellent level of customer service and intimacy.

Alongside excellent customer service, it has always been key for businesses to manage their costs, especially during times of market upheaval. Cloud business models allow the flexibility to address that concern by enabling enterprises to pay on a subscription-based or on a pay-per-use models. It can also be a mix of both models in a hybrid approach, depending on particular customer needs. This flexibility is most useful for companies that are scaling for growth and crucial for organisations that have more stringent spending measures. By relying on cloud technology and its business model, a company can manage its costs, and still empower its employees to deliver with a high level of efficiency, while keeping them safe.

Survive and thrive

Effective remote working and cost control, among other benefits driven by the cloud have seen its adoption snowball; long before current events. However, the growth in usage of these technologies, whether public or private cloud, illustrates that everyone agrees on the tangible benefits it brings to the workplace or to private lives. In addition to flexibility, security is the other important dimension of the cloud. The high security level established now is another factor of its success. Clearly the current crisis has played a big part in accelerating the take-up of cloud solutions. Indeed, the global cloud computing market is expected to grow from $371.4 billion in 2020 to $832.1 billion by 2025; at a Compound Annual Growth Rate (CAGR) of 17.5%.

We will see this market growth because cloud is a flexible technology. It enables businesses to adapt the work environment, to ensure efficient operations and to manage costs. However, many other technologies can offer these benefits too. What makes cloud so popular and unique, is that it enables businesses to scale, to innovate and to grasp opportunities, whatever challenges the market poses. Therefore, businesses are relying on it very heavily at the present time.

Cloud solutions can define and support a confident future for businesses; they enable enterprises to weather the storm and embrace change. While cloud technology has played a huge part in the evolution of enterprise transformation over the past several years – it is only the beginning. Cloud is not only a technology or a business model, it is also a mindset that pushes innovation, agility and problem solving.

Technology is not an objective; in my view it is a means to achieving more freedom both in business and in our private lives.

Rukmini GlanardAbout the author

Rukmini Glanard is EVP Global Sales & Marketing at Alcatel-Lucent Enterprise.

Prior to Rukmini taking on the global sales and marketing role at ALE, Rukmini was Senior VP in the Europe and North Region. Before joining ALE, Rukmini served as VP Communications and Infrastructure Solution Line at Sita and held positions as VP of International Business Operations Global Communications Services and VP Sales and Marketing Europe with Orange Business Services.

 


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