Hadil MosaBorn and raised in Jordan, originally from Palestine, Hadil Mosa is a marketing specialist for tech start-up WOLF (The World’s Online Festival), a metaverse social entertainment app which builds vibrant audio communities through live entertainment, performances, and chat.  

Tell us a bit about yourself, background and your current role

I am 26 years old and I was born and raised in Jordan. I have always been a conscientious student and during my time at university studying E-Marketing and Social Media, I decided that I wanted a career in technology so I could play a part in shaping new trends. I have been part of the marketing team at WOLF for three years and also just graduated with an MBA specialising in Marketing.

My role involves looking at all areas of marketing for WOLF, understanding our users’ needs and applying that understanding to the app so it can continue to grow and evolve.

And, outside of work, I have just got married so am enjoying married life with my husband.

Did you ever sit down and plan your career?

No, not really. It was during my studies that I realised my interest was in technology and its impact on changing and shaping new trends. I’ve always wanted to work at a company filled with creativity, whether it be in gaming, apps or movies and here I am working with one of the most innovative tech start-ups to operate in the Middle East.

Have you faced any career challenges along the way and how did you overcome these?

As a woman, from the Middle East, working in tech you would think I would have but the truth is, I haven’t.

What has been your biggest career achievement to date?

Being able to balance my work, Masters degree and married life all together perfectly.

What one thing do you believe has been a major factor in you achieving success?

My belief that life is up to you. Only you can decide what you can and cannot do. I believe that everyone can find a way to succeed. Technology has helped me to do that in so many ways.

What top tips would you give to an individual who is trying to excel in their career in technology?

To work hard. I’d like to believe that we all have the same opportunity and that it fully depends on a person’s capabilities and experience.

Do you believe there are still barriers for success for women working in tech? If so, how can these barriers be overcome?

Women are becoming increasingly more involved in gaming and IT, and they are rocking it! For me personally, it has been really enriching and fun. I have the opportunity to learn and work in a diverse environment with so many ideas and lots of creativity.

Of course, barriers do still exist, especially in the market where WOLF operates (MENA) where there are big gender divides. But, I see progress being made and that is incredibly encouraging.

What do you think companies can do to progress the careers of women working in technology?

I would like to see more businesses actively attracting more females into technology.

There are currently only 21 per cent of women working in tech. If you could wave a magic wand, what is the one thing you would do to accelerate the pace of change for women in the industry?

To give every woman the same belief that I have – only you can decide what you can and cannot do. Make sure you do it!

What resources do you recommend for women working in tech?

TedX talks, and success or experience stories from others in the industry.