Sukhi Jutla

Throughout my entrepreneurial journey, I have won a number of awards (such as the WeAreTheCity Rising Star Award).

Some might think that awards like these come from always doing the right thing at the right time. But I believe that awards like these are awarded to those who do more than just get things right. They are given to those who make many mistakes and experience any setbacks but still find a way to push forward.

Just ten years ago, I was working in the corporate world; I ticked all the right boxes and was doing all the things I felt I was supposed to be doing but felt miserable inside. I have now reinvented myself as the entrepreneur I feel I was born to be. I am now the co-founder and COO of MarketOrders. Whilst it has been a lifechanging experience, my journey was peppered with numerous mistakes I made.

Mistake one: Not believing I could be an entrepreneur because I wasn’t like Richard Branson

I learnt to understand that entrepreneurs come in all shapes and sizes. Each entrepreneurial experience is molded by individual personalities; not all of us are extroverts, and that’s fine. Find your key strengths and play to them, as this is exactly what Branson does and why he does it so well. Be authentic to yourself. I have recently published a book, ‘Escape The Cubicle: Quit The Job You Hate, Create A Life You Love’, which offers advice on how people can identify and work with their key strengths.

Mistake two: Not trusting my intuition

There was a significant learning curve whilst changing my mindset from being a corporate employee to an enterprising entrepreneur, and often times I felt out of depth. In the early days of being an entrepreneur, I often prioritised the opinions of others rather than trusting myself. However, I found that each time mistakes were made, it was almost always because I had ignored my initial instincts. Developing self-confidence has taught me how important it is to be aligned with your decision that you are making, as opposed to years of experience. Have courage and confidence in your own choices.

Mistake three: Being my own worst critic

Not all decisions will lead to the outcome you desire. As an entrepreneur, bad decisions cost you time and money which are two key resources that come in short supply to a start-up. The desire to make the right decision is, therefore, even higher. However, sometimes no matter how much you listen to your instinct or take precautions to mitigate the risks, things might not turn out the way you expect them to. I have taught myself to let go and not give myself such a hard time when things go wrong. Accept it, move on and learn from the experience, whether it is good or bad. Don’t let any experience go to waste.

Mistake four: Not saying ‘no’ enough

In the early days of MarketOrders, I wore myself out. I saw myself attending every workshop, taking every meeting or call and taking in every bit of information possible. In hindsight, I can see why I did this; I was afraid that I would miss out on the next big deal, or information that would be vital to the business. I almost ended up accepting funding from a Venture Capitalist because I thought it would make the business look bad to turn down money that MarketOrders so desperately needed. Now, I know that it is essential to learn to say no, so that you are able to say yes to the things that really matter. Looking back on my journey, turning down the £250,000 from a VC was the best move I could have made. Saying no to ‘bad’ money, has lead me to our Crowdfunding campaign which is now live and doing well. The whole process of crowdfunding has taught me so much, and I am so much more grateful for the outcome.

Mistake five: Taking things too seriously

Owning a startup comes with a lot of responsibility. You are accountable for others’ careers, their livelihoods and wellbeing. As a founder, you are required to be a number of different roles at the start; you are the legal team, marketing team and finance team, and it can get overwhelming. In the early days, this often caused me to burn out.

If I could go back, I would advise myself to enjoy the journey and the process. It’s important to acknowledge that it can be very difficult to accomplish great success, but it doesn’t have to be a painful process. Remember to give yourself a break, savour every achievement whether it is big or small, and enjoy the journey.

About Sukhi Jutla

Sukhi Jutla is an award-winning entrepreneur and author of three books. She is the co-founder of MarketOrders, an online B2B platform for the gold and diamond jewellery industry. She is a leading international speaker, influencer and thought leader in tech and a qualified IBM Blockchain Foundation Developer. She is recognized by a number of industry awards including the Asian Women of Achievement Awards, Management Todays ’35 Women Under 35′ and named a Top 100 European Digital Pioneer by The Financial Times and Google. In April 2018 Sukhi made global headlines when she became the World’s First #1 Bestselling ‘Blockchain’ Author.

MarketOrders is an online marketplace helping independent retail jewellers to source the products they need faster, cheaper and direct from suppliers. Find out more at https://www.marketorders.net/

Connect with Sukhi

LinkedIn: Sukhi Jutla / MarketOrders

Facebook: MarketOrders Official

Twitter: @SukhiJutla / @Market_Orders

Instagram: https://www.instagram.com/market_orders/?hl=en

Instagram: Market_Orders

Book: Escape The Cubicle

Website: https://www.marketorders.net/