With a background in digital marketing and SEO, Luci Wood joined Blue Array, the UK’s largest SEO consultancy in 2018, having previously led the UK digital marketing arm of Loxone, a leading global home automation manufacturer.

Luci joined Blue Array as an SEO Manager, progressed to SEO Director within a year, before assuming the dual role of SEO and Client Success Director. Now overseeing the client experience for the agency as Head of Customer Success, Luci leads new initiatives and processes to deliver the best possible outcomes for clients and ensures the agency is kept at the cutting edge of technological advancements in SEO. As a result of this, the agency saw client retention increase by over 35% and lifetime value grow by 24% in 2021.