Diversifying Digital - Institure of Coding & Deloitte

Recent research from the Institute of Coding and Deloitte has taken a look at what motivates women to learn and work in digital, in the hopes of creating a more diverse digital workforce.

Though much broader diversity is needed in the sector, the research has been focused on women in order to grasp a deeper understanding of what attracts them to work in digital.

Despite the fact that there have been many interventions to date, unfortunately there is still a lack of women in the sector. For this reason, the research hoped to better understand women’s motivations by listening to women’s view and opinion so that necessary action can be taken.

The research – completed by the Institute of Coding and Deloitte in 2019 and 2020 – suggests that women at different stages in their education and careers see the digital sector as exciting, innovative and creative. Digital is seen by women to offer varied and interesting work and a chance to make a positive difference in the world, as well as an industry that offers the prospect of good salaries and career progression. The research also suggests that we can help overcome perceptions that may inhibit women from choosing digital jobs or training, such as not knowing how to retrain, or believing they lack the right qualifications.

To read more, please click the link below to view a research summary report.