Tamara Lohan MBE | Founder and CEO of Mr & Mrs Smith
Tamara is Founder and CEO of Mr & Mrs Smith, the boutique hotel booking specialists. An entrepreneur with a background in marketing and technology, she co-founded Mr & Mrs Smith with her husband James, and has been responsible for evolving the company’s digital infrastructure ever since. Pivoting from publishing house to online travel agent in 2005, as CTO she oversaw the development of Mr & Mrs Smith’s in-house booking engine and proprietary availability-management systems, apps and Alexa voice skill. In 2016 Mr & Mrs Smith acquired a villa company, and in 2018, an experiences company called SideStory. Today, Smith has more than 1.5 million members worldwide and a fully distributed global team. Tamara and her husband were awarded MBEs for services to the British travel industry.
