Zainab is an award-winning Senior Digital Product Manager, focusing on creating innovative features to keep improving the Barclays app.

Before going to university, Zainab completed a year-long placement at the Royal Institution of Great Britain, where she was responsible for delivering STEM outreach programmes to schools across London. After graduating with a Masters in Mathematics from the University of Bristol in 2016, Zainab joined Barclays on a two-year graduate scheme. She completed placements in strategy, transformation and product management before moving into the Digital Banking space.

Zainab’s expertise lies in shaping the long-term digital strategy of the business and launching payment journeys to enhance customer experience and align to the latest regulations. Zainab is a champion of diversity, inclusion and equality in the workplace. She co-chaired the Barclays Black Professionals Employee Resource group, supporting the bank’s in delivering its Race at Work agenda and leading initiatives to support colleague development.

Outside of work, Zainab is a writer and public speaker, regularly delivering talks and presentations about pursuing STEM careers, defying stereotypes and navigating spaces that lack diversity. Zainab is one of the founding members of gal-dem, an award-winning online publication written by women and non-binary people from marginalised ethnicities. gal-dem addresses inequality in the media industry, providing a platform for the creative and editorial work of underrepresented voices.

Zainab was featured in the 2022 International Women’s Day campaign for international clothing brand Mango, sharing her experiences of working in Fintech and promoting a new t-shirt, of which all profits were donated to Save the Children.

Zainab was a finalist in the Women in Payments “Advocate for inclusivity” award 2022, and the winner of the Black British Business Awards Financial Services Rising Star 2020 Award. She was featured in The Female Lead’s book of “67 trailblazing women across the world”, and was shortlisted as a finalist for the WeAreTheCity ‘Rising Star in Digital’ 2020 award and the 2021 FDM everywoman in Technology ‘Digital Star’ award.